The Advantage and Disadvantage of Using Social Media Essay Example for Free

The Advantage and Disadvantage of Using Social Media experimentThe advantages Based on my own experiences, there are several advantages for marketers to single-valued function social media as develop of their marketing confabulations strategies. Social media represent a revolutionary new trend in communication. more than and more people begin to use social media to communicate. It is freer, more convenient, faster and cheaper than the old ways, people besides can get more information what they want, what is more, people can get in touch with their mavin easier. For the company, it can face to their target market precisely. Social media hold a great deal of customers information, through and through the information that people share, company can easily know customers hobbits and the goods they like.Social media as well as increase the communication between customers and marketers. Company can get lots of users feedback information and use that information to improve their product. It also help the organization leave a good impression in customers minds. One of the most consequential things is that social media not only can help companies advertising well but also nigh have no costs. What social media bring for the company cannot be measured but the cost of it is sincerely low. It lowers the companys advertisement costs.Read moreEssay on advantages and disadvantages of social mediaDisadvantages Based on my own experience, the disadvantages or risks for marketers in using social media as part of their marketing communications strategy are as follows. Companys web page can be attacked by hackers and viruses it whitethorn lose companys important information, company may lose their competitive advantages. Customers can be deceived by the false information online and the extra information may let them get annoyed. The negative comments may damage companies image.The use of the internet may cause the reduction of production efficiency, because employe es may busy use the internet to solve the problem online or update their software so that waste times. Company should film how to handle a social media and that may waste companys time. Because the social media is not a face to face communication, so it can have many incredible situations, the information may be not real, the likelihood of people been fooled are greatly increased.